When a house valued at 3.6 million dollars was put up for sale, the owner contracted the Idea Factory to produce a video tour that highlighted the distinctive features of this one of a kind property. We recognized that a typical real estate video was not going to attract the type of buyer this home was meant for, so we added an on-camera spokesperson, aerial shots, animated graphics and high quality “slider” and “boom” footage. The result was an expansive video tour that captures the value of this spectacular home.